yoomi feeding system
When I was first approached by AT Marketing Consultancy to review a ‘baby bottle + warmer set’, I thought to myself, “What is there to write about baby bottles?” However, my opinion quickly changed when I received the product info on yoomi Feeding System. I was curious. Are all the hypes and awards this product garnered, justified?

About yoomi

The first self-warming baby bottle, yoomi gently warms baby’s feed to the natural temperature of breast milk (32-34 deg C) in just 60 seconds… making parents lives easier at home and on the go. It has won so many industry awards; it takes 3 pages to list them all!
Some of the features include:

*no-fuss latch on: thanks to its natural breast-shaped and super-soft silicone teat which allows for a breast-from-breast experience

*transition sorted: thanks to the consistent breast-milk temperature feed provided by yoomi, babies have a familiarity they need to support weaning from breast to bottle

*reduced likelihood of colic: with its anti-colic vents (most bottles have 1-4) yoomi is one of the best vented bottles on the market

*easy pouring and mixing: yoomi’s unique, wide-necked bottle makes pouring and mixing simple – as well as clean and tidy!

*convenience, always: being suitable for both expressed breast-milk and formula, and ideal for combination or bottle feeding… yoomi supports all baby’s feeding needs

*comfy grip: the ergonomically designed bottle makes yoomi easy to grip and more comfortable to hold during longer feeds

*safe: the yoomi range is 100% BPA free and meets the highest safety standards feeding

*beautifully simple: using patented technology, the yoomi pod enables warmers to be recharged in the microwave in just 2 mins using a ‘heat-shake, heat-shake’ method.

First impression?

The set of Yoomi Feeding System that I received for the purpose of this review comes with a 240ml easi-latch™ BPA-free bottle, a slow flow teat, a warmer and a pod. What stood out to me was the shape and feel of the super soft silicone teat, very breast-like!
The most intriguing thing about yoomi is of course – the no battery/electricity needed, awards winning, evolutionary warmer that makes feeding on-the-go so convenient. It has a simple button to activate and grids on its body for milk to flow through. This allows milk to warm up to the perfect temperate when it hits the teat for baby to suck on.

So how does it work?

how to yoomi

This is the instruction manual. I know right? So many steps? It is actually quite easy once you get hang of it. I’ve made an instructions video to save  you the confusion. You’re welcome! 😛

Overall verdict?

Every mother knows when a baby is hungry, he/she lets out this cry that is just heartbreaking. So every minute it takes to warm up EBM (expressed breast milk) feels like eternity. I’m impressed that with yoomi, it only takes 60 seconds. It is also pretty cool that it NEVER overheats the milk, so no nutritional lost there.

I also love that it is a 2-in-1 (warmer + bottle) product which I can easily take with me anywhere. I don’t need to ask, sometimes beg, for hot water to warm up EBM when it comes to feeding baby Georgia outside home.

Having said that, the heating and cooling time takes quite long. Once, Georgia was a crying so hard that my helper activated the warmer before the recommended cooling time. The warmer just wouldn’t work after that. Luckily it wasn’t permanently damaged. The Singapore yoomi team was very patient and helpful. They guided me through the ‘reset’ process and the warmer is now working perfectly again. Phew!

Overall Value?

At a retail price of $59.90 for a set, it is on par with other bottles plus a regular warmer in the market. Considering the convenience and its unique design, I would say it is a good buy. A must-have for mummies-on-the-go.

yoomi how to use

Good news for all readers of The Chill Mom!

Now.. lets move on to the good bits. Yoomi Feeding System will be officially launched at Baby Market Fair held at Singapore Expo on 2nd October 2014. They are offering special discount and a giveaway to you, my dear readers!

(1) ADDITIONAL 5% DISCOUNT ON DISCOUNTED LAUNCH PRICE
*This promotion is ONLY redeemable at Baby Market Fair 2-5 Oct, booth A26 by presenting The Chill Mom blog (printed or screenshot on phone)

Usual Price: $59.90
Launch Promotion: $49.90 + FREE 5oz bottle (worth $18.90)
Blogger Promotion: additional 5% on top of launch promotion.
Price after additional 5% disc is $47.40

(2) GIVEAWAY ONE FREE YOOMI FEEDING SET 8OZ (UP $59.90) 

3 easy steps:

1) LIKE & SHARE yoomi sg page
(www.facebook.com/yoomisingapore)

2) COMMENT on yoomi sg wall with”I love yoomi/thechillmon”.

3) TAG 5 friends in comment box.
Eg: I love yoomi/thechillmom. @friend1 @friend2 @friend3 @friend4 @friend5

Closing date for giveaway is on 10 Oct. Winner will be announced on 11 Oct 2014. So head over to their FB page and take part now. Yoomi Sg will have the final decision of the selected winner. Good luck!

If you are interested in purchasing a set for yourself, yoomi will be available at these retailers:

  • www.yoomi.com.sg 
  • www.foxysales.com 
  • www.kidsfullstop.com 
  • www.bubbletots.biz 
  • www.smartideassg.com